Nexa

Nexa

Womens Yoga Studio


Nexa approached us to craft a bold yet feminine identity for their women’s only yoga studio, sleek, minimal, and refined. We delivered a modern brand direction with mauve tones, paired with a clean, confident landing page that mirrors the strength and softness of their space.

Athletic woman in a black sports bra reaching upward in a yoga pose, with the NEXA logo centered in white.
Athletic woman in a black sports bra reaching upward in a yoga pose, with the NEXA logo centered in white.
Woman with braids in a green sports bra extending her arms in a balance pose, with the NEXA logo across the center.
Woman with braids in a green sports bra extending her arms in a balance pose, with the NEXA logo across the center.
Tattooed woman in a rust-colored sports bra performing a reverse prayer pose, with the NEXA icon overlaid at the center of her back.
Tattooed woman in a rust-colored sports bra performing a reverse prayer pose, with the NEXA icon overlaid at the center of her back.

FONTS

Aa

Heading Font

LEXEND

LEXEND

LEXEND

ABCDEFGHIJKLMNOPQRSTUVWXYZ

abcdefghijklmnopqrstuvwxyz

1234567890

ABCDEFGHIJKLMNOPQRSTUVWXYZ

abcdefghijklmnopqrstuvwxyz

1234567890

ABCDEFGHIJKLMNOPQRSTUVWXYZ

abcdefghijklmnopqrstuvwxyz

1234567890

Aa

Body Font

Satoshi

Satoshi

Satoshi

ABCDEFGHIJKLMNOPQRSTUVWXYZ

abcdefghijklmnopqrstuvwxyz

1234567890

ABCDEFGHIJKLMNOPQRSTUVWXYZ

abcdefghijklmnopqrstuvwxyz

1234567890

ABCDEFGHIJKLMNOPQRSTUVWXYZ

abcdefghijklmnopqrstuvwxyz

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MISSION

MISSION

MISSION

To create a thoughtfully designed space where women can move, breathe, and reconnect through curated wellness experiences rooted in strength, softness, and self-awareness.

Elegant, minimal studio reception area with arched wall niche, soft lighting, and the NEXA logo in mauve on the back wall.
Elegant, minimal studio reception area with arched wall niche, soft lighting, and the NEXA logo in mauve on the back wall.
Elegant, minimal studio reception area with arched wall niche, soft lighting, and the NEXA logo in mauve on the back wall.

COLOR PALETTE

0F1726

7F6169

BC8D8A

E4C5C3

F4E1DF

Three sleek matte water bottles in nude, white, and mauve arranged diagonally on a soft beige surface, each branded with the NEXA logo.
Three sleek matte water bottles in nude, white, and mauve arranged diagonally on a soft beige surface, each branded with the NEXA logo.
Three sleek matte water bottles in nude, white, and mauve arranged diagonally on a soft beige surface, each branded with the NEXA logo.

VISION

VISION

VISION

To redefine what a women’s wellness studio can be, blending movement, mindfulness, and modern design to support every stage of womanhood with intention and style.

MOOD BOARD/PHOTOGRAPHY STYLE

VOICE

VOICE

Nexa's tone is composed, clear, and quietly empowering. It speaks with elegance and ease. Every word is intentional, reflecting a calm confidence and modern femininity. It’s warm but not overly familiar, sophisticated without being distant. The voice mirrors the space: minimal, refined, and made for women who know their strength.

Blush-toned lanyard and badge mockup featuring the NEXA logo and icon, laid out on a clean neutral background.
Blush-toned lanyard and badge mockup featuring the NEXA logo and icon, laid out on a clean neutral background.

Add Ons

Add Ons

Landing Page

Laptop displaying the NEXA website homepage with the headline “Wellness, for Women” and a soft-focus image of a woman in a seated meditation pose.
Laptop displaying the NEXA website homepage with the headline “Wellness, for Women” and a soft-focus image of a woman in a seated meditation pose.
Laptop displaying the NEXA website homepage with the headline “Wellness, for Women” and a soft-focus image of a woman in a seated meditation pose.

Ready for your brand transformation?

Ready for your brand transformation?

VOICE

Nexa's tone is composed, clear, and quietly empowering. It speaks with elegance and ease. Every word is intentional, reflecting a calm confidence and modern femininity. It’s warm but not overly familiar, sophisticated without being distant. The voice mirrors the space: minimal, refined, and made for women who know their strength.

Blush-toned lanyard and badge mockup featuring the NEXA logo and icon, laid out on a clean neutral background.
Blush-toned lanyard and badge mockup featuring the NEXA logo and icon, laid out on a clean neutral background.